Luca Martinez
Miami-based conservation filmmaker Luca Martinez has introduced the mysteries and beauty of the Florida Everglades to more than 1 billion viewers.
Lorax of the Everglades
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Sawgrass Savior
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Conservation Storyteller
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Lorax of the Everglades • Sawgrass Savior • Conservation Storyteller •
More about Luca
Luca Martinez is a conservation filmmaker, photographer, and speaker whose work has introduced the rarely experienced Florida Everglades to over 1 billion viewers worldwide. Through his films, photos, and advocacy, Luca shares the beauty and fragility of wetlands, inspiring action to protect these vital ecosystems. He has spoken globally, including at Columbia University and the U.S. Embassy School in Cairo, highlighting the Everglades and the power of youth voices in conservation.
Luca’s storytelling has earned him wide recognition, including an Emmy for his story Luca on Don’t Trash Our Treasure. His imagery is featured in the “River of Grass” exhibit in UNESCO’s World Heritage Collection on Google Arts & Culture. He is currently developing a docuseries that explores wildlife and human stories across the U.S.
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Passionate about preserving South Florida, Luca has witnessed the relentless development of wild lands—12 acres per hour lost to construction. “Our relationship with this land will determine its fate, and the fate of the land will ultimately determine our own,” he says. This urgency drives his mission to rewrite Florida’s future.
Considered one of the next great conservation photographers, Luca, barely past his teens, has amassed nearly 900,000 Instagram followers, millions of TikTok views, produced an online Everglades exhibition, written for Oceanographic magazine, and delivered keynote talks, including at World Water Day events. For the past three years, he has traveled nationally and internationally, sharing stories that bridge cultures, break barriers, and unite audiences in the collective goal of protecting the wild spaces that sustain us.
Speaking Topics
Navigating the Future
Conservation
Exploration
Nature
Watch Luca in action
Presentations
Journey into the Everglades
20-year-old filmmaker Luca Martinez on a mesmerizing journey through the Florida Everglades. From swimming alongside alligators to capturing the secret lives of barred owls, Luca reveals the swamp’s beauty and complexity. Through music, aerial views, and poetic storytelling, he inspires scientists, policymakers, and over a billion online viewers to see, value, and protect wild Florida.
“I was sitting on a sea of sawgrass looking at tens of thousands of islands, reflective pools everywhere. The pig frogs were croaking, the barred owls were calling. It was nature like I had never heard it, in full surround sound.”
– Luca Martinez